Ourside

BEAUTY · NEW YORK, UNITED STATES

Fragrance for the worlds we carry.

Ourside treats scent as a doorway to memory and imagination. The fragrance house speaks to people whose identities move between places and cultures, creating perfumes through the language of daydreams and personal worlds. Its point of view gives fragrance a narrative dimension that extends beyond the idea of a signature scent.

About the founder

Keta Burke-Williams founded Ourside with a desire to see a wider range of experiences reflected in fragrance. Her perspective connects belonging, memory, and the freedom to create a world of one’s own.

Explore Ourside ↗

Source: ABOUT US – Ourside. Editorial research checked November 8, 2026.

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ROSE Ingleton MD